Igaming has developed all previous years, without stopping and without interrupting his move forward. And last year the explosive growth of the industry was noted, and so that there was never. The reason, apparently, has become a pandemic.
Content:
- Perspectives
- Mobile games
- Gambling games, social
- Cryptocurrency integration
- Advanced technology provide unique game experience
- What difficulties may arise?
- Responsible game. Principles of her and the need for conformity to them
- Online gembling and its development. The most interesting for this country
- Malta
- Curacao
- Kanvaka
- Isle Of Man
- Panama
- Conclusion
Introduced due to an emergency in most countries harsh restrictions, social distances, and even the full locked with the absolute closure of entertainment institutions. Including gambling, led to the fact that the casino on Earth was either closed for a pandemic period, or significantly reduced attendance. As a result, players, for the most part, went online, online casino.
The actions of the authorities caused major changes in the playgrounds abroad. Operators began to rebuild their work so as to increase their profits. There are new opportunities to attract customers, satisfying their requests. A new accompanying software has appeared, for example, affiliate programs. What is it and how they use, you can read by clicking on the reference ..
Perspectives
How Gambling Institutions will develop in the future, can be assessed by analyzing the trends in the current year to develop gambling. Specialists and experts in the field of games, online, first of all, compiled a list of recommendations to operators to optimize activities. Their essence:
- assessment of the current trends;
- The most promising development paths are indicated.
But the list is not a document that needs to be carried out strictly, since the year only began, an unforeseen may occur, which will change the situation and will have to rebuild the work of institutions under the circumstances.
In the field of the game, create your own business, so so that he quickly looked up and was successful only when moving in the right and in demand direction.
Kraft Gambling Company analyzed the situation in the world. Her specialists allocated the main thing in the development of online gembling abroad, t. E. what should be climbed and take, so to speak,.
- Main trends for the current year:
- Mobile Segment;
- social (gambling);
- Change payment methods, integration cryptocurrencies.
Now about each in order.
Mobile games
Despite the announced pandemic, income less tax and other mandatory payments from games (gambling) significantly increased. The reason is the transition to the Internet a significant part of the clientele, an increase in made, respectively, online rates. However, it is noted that the use of mobile devices has increased. Apparently, many playing on the computer is not always convenient.
This is evidenced by the collected statistical data. The demand of mobile applications is growing, and the growth trend is only enhanced.
In 2019, experts, only half of the gembrelov (meaning abroad) used the phone or tablet for playing an online institution. Cause in emerging from time to time unavailability on earth. Last year, a pandemic began, bans and quarantines appeared, people had to go online, in online casinos. Online games for many users turned out to be much more convenient, and much easier.
Experts suggest that this year mobile applications will prefer even more users. That is, the mobile direction in Gambling will significantly increase. Yes, and the possibilities of operators in working with mobile software will increase. It will be possible to upload it to the markets (first of all, mobile applications).
Until 2021, such an opportunity acted only in the App Store, and even then for residents of some countries. From March 1 of this year, such software will appear on Google Play. But to work with it you need to comply with some conditions. Available opportunity will be available for representatives of 19 countries.
Gambling games, social
Over the past few years, social games have become very popular among online users and operators of gambling. They don’t bring much income, because they are considered, and, in fact, are free, but in the process of the game there are a number, albeit small, payments. They are intended for shopping inside the game, and not for rates.
Gambling Kraft Made An Analysis of the Situation of Social Games. Conclusion: such games operators will turn more often and more often because they are a very effective tool that promotes clientele attracting. Through social games, it is easier to attract users to gambling institution. Equally, mobile applications begin to use the options taken in social games, for example, boosters, skins, bonuses, etc. D. This allows personalizing gaming experience.
Cryptocurrency integration
Electronic money, as well as cryptocurrency online-establishment operators integrated as a payment method not immediately, it took some time. Although, as it is believed, Crypto and electronic money online is more convenient than fiat. But the trend is changing, albeit without hurrying, and there is hope that this year the number of online operators, collaborating with different payment, including crypto, systems will increase significantly.
In the hembolle, of course, there are doubts about cryptocurrency, but, most likely, this is due to the ignorance of its properties and opportunities. But it will pass, especially since many players have become accustomed to her and learned how to handle these money. Therefore, avoid bitcoine, and the same and other cryptogenic is not worth. You can safely introduce them to the game.
Moreover, for the user from cryptocurrencies there will be many benefits. Advantages (some of them) Crypts:
- The player’s anonymity is maintained;
- Security level high.
It is worth noting that electronic wallets (for example, Skrill) are more comfortable and convenient for the player than the bank card.
Payment of cryptocurrency services of gambling online institutions is now difficult to call a new type of payment. The number of payments in cryptogenies has increased significantly, their volume has increased. The fact is that now the operators are increasingly, and are increasingly taken to pay and pay the winnings of cryptocompany.
More and more institutions online create sites for playgrounds, on which payments are made exclusively cryptoena. As a result, the speed of remittances increases. And this contributes to the popularity of the resource itself and, as a result, increasing the number of visitors. As a result, the operator’s profit is growing.
While the control of the state bodies for the turnover of cryptocurrencies on the playgrounds is minimal, and somewhere else is missing, the operators enjoy the situation. Someone else thinks about the transition to this method of payments, someone has already passes, and someone uses the capabilities of the blockchain and cryptococheries. As a result, the turnover of cryptocurrencies is rapidly growing. Such online institutions as a “buoy casino” or “play fortune” take payments not only in Bitcoin, but also in almost all types of cryptocurrency, for example, in Doge.
Advanced technology provide unique game experience
Perhaps it will seem amazing and strange, but even in the casino on earth (not in all truth) apply virtual reality (COPR. VR) and Augmented (AR). These technologies help to save space, abandoning slot machines. And income, as a result, not only does not fall, on the contrary, grows.
Briefly about Ar. This technology is considered the most advanced of all now working. Essence – creating a copy of a casino in virtual reality. AR player can freely move through the virtual institutions of the institution, take part in the game, see other users playing with the tables.
The new direction in the game world becomes combination VR + AR. It will combine the possibilities of both technologies. The first such project has already launched Microsoft (Project Baraboo).
The first step is made, stopping for small. It is necessary to solve the problem with the availability of these technologies on the Internet. The thing is that not all possible customers, such a software is available, simply lacking money for the purchase of devices with this. Cost as VR, so AR is significantly higher than mobile devices with games. Therefore, you have to go online to familiarize people playing people.
What difficulties may arise?
The first and greatest difficulty – competition. In the current year, it will increase significantly. Gambling and by itself – a fairly profitable occupation, and online he becomes more profitable. Using modern technologies, create a gambling establishment online is not difficult, therefore, having remembered about high incomes in this area, this year is expected to appear new gambling houses online. And this will lead to increased competitive struggle in the market.
Increased competition complicates, say, so, the life of operators. They have to rebuild and look for new ways and methods of work. But for users – everything is not so simple and wonderful, as it seems. On the one hand, resources have become more, there is from what to choose. On the other hand, it has become much more difficult to find a reliable platform.
Creating a gaming resource – the task is not so complicated. But so that it is working and high-quality (truly), you need to focus on those that are already represented by networks and show good results. Players after all in their mass prefer the fields that customer confidence earned. Therefore, before launching a new resource, you need to analyze the market, evaluate working sites for the following criteria:
- user convenience;
- game process;
- Attractiveness of related proposals (bonuses, for example).
When working with the game resource you have to change the marketing strategy. Cause simple. In the process of the game pops up advertising. And this annoys the user of a mobile device, and the inconvenience he is experiencing significant. Therefore, it is not necessary to use it if it is passed. Investments in such advertising are ineffective.
Given all the above circumstances, including a significant increase in operators in the gambling market, analysts “Gambling Kraft” concluded that marketing and strategies associated with the promotion of resources will change significantly. Content will be qualitatively, other less obsessive ways to attract customers will be developed.
One of the mechanisms of attraction is an electronic newsletter. Gaming companies it is actively used to this day. These users they receive at the time of registration. Mailing is made in case of consent to this client.
It should be noted that mailing is a strong tool that allows you to notify users about innovations, bonuses, shares and T. D. But operators missed (in 2020) one significant moment. It is SEO-Promotion. Now omission is corrected, many operators optimize their sites. Thus, they are trying to get into the leading positions in search engines when issuing results.
Responsible game. Principles of her and the need for conformity to them
Responsible game should be mutual. That is, responsibility for it lies on the hembler, and on the operator.
Therefore, in a number of countries, the responsibility of the operator for negative for the user consequences is enshrined in legislation. For example, in the UK, the law obliges the operator to warn customers about negative (possible) consequences of the game (gambling). Support for the responsible game is strengthened by the owners of playgrounds, companies and corporations.
Recently, two months ago, the British commission regulating gambling has introduced the amendment to regulatory acts prohibiting gaming clubs that belong to Gamstop to allow the game of those users who are consisting of an exception registry. And in England, any gambling house, which has a license issued in this country belongs to the Gamstop program.
In Spain, as well as in a number of other countries, bonus encouragement of players is prohibited. Rules of responsible game will be tightened further in the foreseeable future. There are such forecasts at extreme measures.
Online gembling and its development. The most interesting for this country
Gambling is now extremely popular and rapidly developing. It’s time to invest in it. But the question arises: where to start?
Create your own resource? This will take a long time, most of which will be spent on obtaining a license. In addition, you need to find the most loyal to gambling. Below is given description of 5 countries that are most attractive for gambling.
The criteria on the basis of which it was compiled as follows:
- tax privileges;
- security level;
- player protection;
- Business management in the country, convenience.
Malta
Considered the most reliable jurisdiction. Authorities provide operators many benefits. Corporate tax – within 35%, at the same time there is a refund of deductions. The essence – from paid taxes payer returns 6/7 from the entire population of payments. As a result, the tax rate is reduced and actually is 5%. Perhaps the provision of additional reduction in tax payments. For this you need to meet some requirements.
Operators with the Maltese license can work in other countries, t. E. In other jurisdictions. But in the event that they are not in the blacklist.
Malta organized and reliable player protection. To perform this goal in the country there is a set of rules and requirements for operators. If the operator does not adhere to them or roughly violates, it is deprived of the license.
Curacao
Curaçao is recognized by the game community with a model of jurisdiction, in particular for startups. To date, more than 450 licensed game resources work here. The certificate of activity here is issued quickly after the short procedure.
In the country, the political situation is stable, which is very important for business. Get licensed simple. So it is very popular in online gambling. Operators from their income here do not pay anything. But only when they earn abroad.
Players are protected from different troubles. Protection level – 8 points from possible 10 (Gambling Scope Evaluation). In order to confirm the license, the operator passes the check, besides, not one. So players guarantee protection and safe game.
Kanvaka
Canadian official regulator, location – Quebec Province. It is considered one of the most authoritative facilities of this kind in the world. Operators, with license issued by him, tax not tax. Reason for investing in own development. It should be noted that the license will be obtained in a very small amount.
The presence of a license received from the ghana confirms the fact that the institution has a responsible game, and the process is fair. Violation of the established rules, as well as the legislation in the gambling industry in the gambling area, can also lead to the supervision of the operator issued by the license regulator.
Isle Of Man
The reputation is impeccable, is in white lists of a number of international gaming communities. Income tax is not charged. Equal to 0. Operators paid from cumulative income to 1.5% .Installed special control over gembling.
In 2001, a number of provisions adopted here, which protect the interests of the participants of the game, both operators and players. Requirements for operators here are very high. The main is strict compliance with the current legislation and established rules.
Panama
The regulator of this country provides a license for seven years, and there are no limitations for rates. There is an opportunity not to pay taxes. For example, operators registered in Panama and receiving income from the outside carry out their activities in the zero tax rate.
To the regulator controlling the activity of gambling establishments, there are questions, but in general, to keep gambling business. In particular, online, Panama is a very attractive country.
Conclusion
Short. Literally a couple of words. For Igaming the current year will be peak for all that time it exists. So consider experts “Gambling Kraft”. The reason is in a sharp increase in the number of online operators, which means the emergence of many new online institutions. And this eventually gives rigid competition and will force the market participants to improve the methods of their work and provision of services.
Will have to improve the safety of the game and clientele, to expand the range of games and additional options, in particular, the systems of encouraging players, the strategy to attract new customers and T. D. It must be borne in mind that the control over the activities of gambling institutions from the state will tighten. This means that operators will have to look for opportunities to meet new requirements. Otherwise – go from the market.